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Driver-focussed luxury features increased with addition of footwell lighting, rain-sensing wipers, DVD navigation, and the inclusion of Mark Levinson sound systems.īy now, the ES’s unique and refined identity was becoming more outwardly apparent. With the arrival of the IS, the ES was able to focus on luxury and refinement. However, the ES spirit would remain that of a refined, luxury drive, while its soon to be released IS would take the sports mantle. The V6 engine received a boost in horsepower and a more raked exterior introducing a little sport to the model. The Third Generation covers 1996 to 2001. By the end of Generation 2 we were seeing the ES forge its own identity based on refinement. The suspension system was upgraded, noise dampening was added and safety features such as ABS brakes were standard. Now powered by a 3 litre V6, the ES was bigger with more refined comforts and softened exterior lines with an integrated rear spoiler. The ES reveals how Lexus married the opposing forces of aspirational luxury and accessibility, bringing bespoke vehicle luxury and performance to a much wider representation of discerning motorists.įollowing 2 years of Generation 1’s establishment, Generation 2 ES300 was released in 1992. While the LS has remained the embodiment of Lexus core values, it is through the evolution of the ES that we can see the most revealing illustration of the Lexus journey of continual innovation, luxury, and driver focussed technologies. Three decades have now passed since Lexus revealed its first two vehicle models. In 1998 the ES would become the best-selling Lexus, confirming Lexus’ market vision. Replete with Lexus signature luxury, the ES had the important distinction of being accessible to a much broader market. The ES was designed as an executive style, mid-sized sedan. The ES was the LS’ more compact yet equally prestigious sibling. Importantly, the LS would be the inspiration behind Lexus’ second model, the ES250. The LS epitomised the Lexus philosophy of impeccable luxury, performance, and craftsmanship, and remains the Lexus flagship to this day. In 1989 the Lexus brand debuted on the market with its much anticipated luxury sedan, the LS400.
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